Research Reports by Title

The National Association of REALTORS® does research on a wide range of topics of interest to real estate practitioners, including market data, commercial, international, home buying and selling, NAR member information, and technology. Use the data they contain to improve your business through knowledge of the latest trends and statistics.

Reports By Category | Alphabetically

Appraiser Trends Survey

NAR seeks to determine whether a shortage of appraisers exists and to what extent, and to explore other issues facing the appraisal profession.

Aspiring Home Buyers Profile

This is an in-depth examination of consumer preferences of non-homeowners, defined as those that rent and those that live with others rent-free.

Best Purchase Markets for Aspiring Millennial Home Buyers

NAR analyzed employment gains, population trends, income levels and housing conditions in the largest 100 metropolitan statistical areas across the country to identify the best purchase markets for millennial homebuyers. This report focuses on the top 10.

BRED Mortgage

The Blended Rate Equity Driver (BRED) mortgage, a new mortgage product proposed by Director of Housing Finance and Regional Economics Ken Fears, gives home owners more options and puts more equity in their pockets. This report is an introduction to BRED.

Business Creation Index

This report monitors local economic conditions from the perspective of NAR’s commercial members, offering insight into whether businesses are opening or closing by industry, population density, and subregion.

Cover of the 2018 Buyer Bios report

Buyer Bios

This report contains information from the Profile of Home Buyers and Sellers about specific buyer and seller types.

C.A.R.E. Report: Community Aid and Real Estate

This report provides insight on the monetary and volunteer contributions that general members at-large, broker-owners, and Association Executives (AEs) or Multiple Listing Service (MLS) Staff give to society.

Choosing a Career in Real Estate

The impetus of this survey was to discover how and why members of the National Association of REALTORS® chose real estate as a career. The report also examines how each gender, race, and ethnicity is doing once active in real estate. 

Cover of the 2018 Commercial Member Profile

Commercial Member Profile

This annual report describes the business, transaction, and demographic characteristics of commercial members, and defines the property information needs of this segment of NAR membership. Download from REALTOR® Store.

Commercial Real Estate ALERT

This 2017 report, created by the company T3 Sixty, Inc., details the risks and opportunities in the commercial real estate industry.


Commercial Real Estate Lending Survey

The annual Commercial Lending Survey provides insights into REALTORS®' commercial financing conditions. The report details liquidity conditions, market impact, funding sources, and respondents' comments.

Cover of the 2018 Commercial Real Estate International Business Trends report

Commercial Real Estate International Business Trends

This annual report focuses on this significant segment of the economy and real estate markets. 

Commercial Real Estate Market Survey

This quarterly report provides an overview of the commercial market performance, sales and rental transactions, current economic challenges and future expectations.

Commercial Real Estate Outlook CoverCommercial Real Estate Outlook

This quarterly report covers the economic conditions underpinning current commercial real estate markets and presents trends in market fundamentals, investments and financing.

Expectations and Market Realities in Real Estate

This annual report focuses on economic outlook, capital markets, highlights and expectations for the five major commercial property sector markets, and a collective analysis of the commercial investment environment.

FHA Mortgage Insurance Premium Flash Survey

NAR surveyed mortgage originators to gain insights on the effects on consumers and the market of the FHA's 2017 mortgage insurance premium change.


Foot Traffic

Foot traffic has a strong correlation with future contracts and home sales, so it can be viewed as a peek ahead at sales trends two to three months into the future.

Cover of the 2018 Health Insurance Survey
2018 Health insurance Survey

This survey focuses on NAR members' health insurance: Do they have insurance? If not, why not? If so, what does it cover? What are the premiums and deductibles and terms of the policies? Are members interested in an NAR-sponsored health insurance plan?


Home Buyer and Seller Generational Trends Report

This annual report examines the generational differences of home buyers and sellers in the current real estate marketplace.

Cover of the Q3 2018 HOME Survey
Housing Opportunities and Market Experience (HOME) Survey

This quarterly report reflects consumer feelings about the housing market. It includes views on housing as a good financial investment, whether homeownership is part of the American Dream, if now is a good time to buy or sell a home, and perception of home price changes.

Housing Price Indices: A World Wide Overview of Real Estate Prices in Recent Years

The international housing markets are critical in understanding changes in asset values and economic drivers in the world economy. This report from 2009 examines the availability of housing data on a country-by-country basis and assembles roughly comparable data over a significant time period to identify changing price levels in the international housing markets.

Investment and Vacation Home Buyers Survey (Login required)

This annual report breaks down the share of home sales by primary residences, vacation homes, or investment properties, and presents several characteristics of the non-primary residence transaction.

Like-Kind Exchange Survey

This annual report provides the REALTOR® perspective on 1031 like-kind exchanges, which allow for the deferral of tax owed on any gain from the sale of a real estate property as long as the proceeds are reinvested in a similar property.

Local Market Assessments

Following the step-by-step processes discussed in these state-level case studies can help you learn to identify and cultivate global business, which is a growing real estate specialty in the U.S.

Local Market Reports (Login required)

Every quarter, NAR Research compiles and publishes local information on markets, state taxes and fiscal conditions, wealth gain by metro area, subprime ARM performance, mortgage conditions, the economic impact of real estate, and existing home sales and prices.

Cover of the 2018 report: Marijuana and Real Estate: A Budding Issue

Marijuana and Real Estate: A Budding Issue

As marijuana intersects with real estate, the demand for both residential and commercial properties is a growing market. NAR surveyed its membership regarding their interaction with marijuana and the real estate sector in states where marijuana is legal.

Cover image from the 2018 NAR Member Profile

Member Profile

Based on a random sampling of NAR’s membership, the annual NAR Member Profile strives to answer the question: Who are REALTORS®? It looks at a variety of economic and demographic characteristics, and business practices.

Mortgage Originators Survey

These quarterly surveys ask a sample of mortgage lenders about the QM rule’s impact on their business and how the rule could in turn impact consumers.

Cover of the 2018 Moving With Kids report

Moving With Kids

The information in this report comes from NAR's Profile of Home Buyers and Sellers, and highlights the characteristics of families with children who are buying or selling a home.

Outbound Referral Business of Latin America and Caribbean International REALTOR® Members

NAR and its local partners conducted a survey on the outbound referral business of International REALTOR® Members (IRM) in Latin America and the Caribbean. The objective of the survey was to better understand global members and their transactions.

Profile of Buyers' Home Feature Preferences

This report examines the features buyers prefer when it comes to purchasing a home, as well as the differences in preferences when it comes to factors such as region, demographics and household composition.

Cover of the 2018 Profile of Home Buyers and Sellers

Profile of Home Buyers and Sellers

This annual report provides information on demographics, housing characteristics and the experience of consumers in the housing market. Buyers and sellers also share information on the role that real estate professionals play in home sales transactions.

Profile of Home Buyers and Sellers in Subregions

This report contains information from the Profile of Home Buyers and Sellers about buyers in subregions of the United States.

Profile of Home Staging

This report gives the results of a survey of REALTORS® on the effectiveness of home staging.


Profile of International Residential Real Estate Activity in Florida

Florida is the state which produces the largest share of U.S. residential home sales to international clients, accounting for 23 percent of total sales. NAR estimates these sales at $68.2 Billion to resident and non-resident foreigners. This is an annual report.

Cover of the 2017 Profile of International Homebuyers of Miami Association of REALTORS®

Profile of International Home Buyers of Miami Association of REALTORS® Members

International sales are a growing market for Miami. Because of the cultural and linguistic challenges presented by these transactions, this is currently a niche market, but there is plenty of opportunity for REALTORS® interested in both commercial and residential sales to foreigners. This is an annual report.

Cover of the 2018 Profile of International Transactions in U.S. Residential Real Estate

Profile of International Activity in U.S. Residential Real Estate 

This annual report reveals the top five countries of origin for foreign home buyers and how these buyers are utilizing the services of REALTORS®.

Profile of Real Estate Firms

This annual focuses on firm executives who are members of NAR. The report provides insight into the business characteristics, business activity, franchised firms, benefits and education at firms, and the future outlook of firms.

Real Estate in a Digital Age

Like the rest of the world, real estate has gone digital. Learn how buyers search for homes, and how REALTORS® use technology to get ahead.

Cover of the 2018 REALTORS® and Sustainability report

REALTORS® and Sustainability

In February 2017, NAR surveyed its members pertaining to sustainability issues facing their industry. This report summaries those findings.

Cover of the 2018 Technology Survey

REALTOR® Technology Survey

This survey provides an overview on REALTORS®' technology usage and needs specifically: social networking, lead generation, and more.

REALTORS® and the New Closing Process SurveyREALTORS® and the New Closing Process Survey

The TILA‐RESPA Integrated Documentation (TRID) or Know Before You Owe rules went into affect on October 3rd 2015. This survey tracks REALTORS® experiences with the new process.

Cover of the October 2018 REALTORS® Confidence Index

REALTORS® Confidence Index

The monthly REALTORS® Confidence Index is a key indicator of housing market strength based on a monthly survey sent to over 50,000 real estate practitioners. Practitioners are asked about their expectations for home sales, prices and market conditions. In addition, the "Questions of the Month," feature results of a timely aspect of the housing market.

REALTORS® Land Institute—NAR Land Business Survey

This annual report is conducted jointly by the REALTORS® Land Institute and NAR. Its focus is to present accurate information on current trends in the land markets and on the general state of land sales.

2017-remodeling-impact-report-cover-100w-75h.pngRemodeling Impact Report

This report takes a deep dive into the reasons for remodeling, the success of taking on projects, and the increased happiness found in the home once a project is completed.

Remodeling Impact: Animals in Homes

This report looks at rental and home search considerations for animal owners, remodeling projects that animal owners undertook and their level of satisfaction upon completion of various projects, and provides selling advice from REALTORS® for animals owners.

Remodeling Impact Report: Outdoor Features

This report looks at the reasons homeowners complete outdoor remodeling projects, the value of taking on such projects, and the increased happiness experienced by homeowners once a project is completed.

Smart Homes and REALTORS®

Learn about the home features tech-savvy clients are looking for, which brands they’re familiar with, and more.

Social Benefits of Homeownership and Stable Housing

This report from 2012 looks at how homeownership leads to positive social outcomes. It examines not only the ownership of homes, but also the impact of stable housing.

State-by-State Economic Impact of Real Estate Activity

How is the housing market in your state affecting the local economy? These annual reports outline the total economic impact of real estate related industries on the state economy, as well as the expenditures that result from a single home sale, including aspects like home construction costs, real estate brokerage, mortgage lending and title insurance. Find out how much the real estate industry is affecting the gross state product for your area.

State-by-State International Business Reports

These annual reports look at international business activity by state, including the number of foreigners arriving from various countries, homeownership rates, and top exports.

Student Loan Debt and Housing Report

This 2017 survey by SALT® and NAR of people with student loan debt looks at the way the debt affects their ability to buy a home.

Cover of the 2018 Teams Survey

Teams Survey

This survey focuses on NAR members' involvement in real estate teams.

Cover of the 2018 Veterans and Active Military Home Buyers and Sellers Profile

Veterans and Active Military Home Buyers and Sellers Profile

This annual survey examines the differences and similarities between veteran and active military home buyers and sellers and those who have never served in the military.