January/February 2019: Telling Your Story

John Smaby, NAR’s 2019 president, wants you to “own your story.” His story has long focused on ensuring that REALTORS® are in a position to reach their business and personal goals. Nothing provides Smaby with greater joy than knowing that “the greatest profession the world” offers a sustainable career path. As NAR's 111th president, John Smaby plans to celebrate members' achievements and ensures the association serves as a model for professionalism.

Plus: Getting the most from scripts: Being prepared for client objections is more about listening and asking questions than offering rebuttals. And should your marketing feature your clients? Whether you’re selling a property or promoting your skills as a real estate professional, you need to convey a message that resonates with consumers.

Features

Meet NAR’s 2019 President, John Smaby
As NAR's 111th president, John Smaby plans to celebrate members' achievements and ensures the association serves as a model for professionalism.

Getting the Most From Scripts
Being prepared for client objections is more about listening and asking questions than offering rebuttals.

Should Your Marketing Feature Your Clients?
Whether you’re selling a property or promoting your skills as a real estate professional, you need to convey a message that resonates with consumers.

Focus

Voices

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