LGBTQ Buyers & Sellers

Overview

Broader social acceptance and increased legal protections have been empowering for LGBTQ consumers in recent years, but bias remains. It is not only a matter of equity and fairness to treat lesbian and gay clients with the same professional respect as any others it also a requirement as a REALTOR®.  Article 10 of NAR’s Code of Ethics prohibits REALTORS® from discriminating based on sexual orientation and gender identity. Demonstrating a commitment to providing equal treatment is also a smart business move. According to a Harris Interactive survey, about 66 percent of LGBT adults say that they would remain loyal to a brand they believed to be friendly to and supportive of the LGBT community.

Advertisement

Global

Find the information, education, and connections you need to thrive in the growing field of international real estate.

Voice for Real Estate: January 6, 2020

Video
Get takeaways from NAR's first-ever Real Estate Forecast Summit and annual conference; learn about key federal budget wins for real estate; and more.