Commercial Real Estate is everywhere: your local coffee shop, industrial park, downtown main street, and even the office where you work. NAR has a broad array of resources to help you provide the best service to your clients, and to be the best in your field. From education to advocacy efforts, from networking to property data – NAR works to help you be more profitable, while protecting the commercial real estate industry.
It’s not an uplifting thought, but it’s a fact of working in the real estate business: Many of your clients will be in the midst of a sorrowful life transition. Maybe they’re leaving the home where decades of family memories were created, splitting up after an ended relationship, or selling because they no longer have the financial means to pay the mortgage.
Because you’ll inevitably work with a grieving client at some point in your career, it’s important that you understand the five stages of grief, as identified by American psychologist Elisabeth Kubler-Ross. By knowing what your clients are going through, you can better understand what is motivating their decisions and help them keep the deal on track.
Buyers today are more informed than ever, thanks in large part to the abundance of real estate information on the Web.
But even when you're working with buyers who really know what they want, your job will likely require to you show several properties in person.
Ideally, at one of these showings, your client will fall in love with the property and start thinking hard about making an offer. What can you do to help them reach that stage? Here are 10 tips for making sure that the home-showing process moves along smoothly and efficiently (and safely, of course) as possible: