Quick Takeaways on Real Estate Staging

Staging consists of cleaning, decluttering, repairing, depersonalizing, and updating the home to entice buyers to picture themselves in the space

REALTORS® and homebuyers have options when it comes to staging – self, professional, and/or virtual staging can all help!

A vast majority of agents report that staging makes it much easier for buyers to imagine themselves in the home, and even shortens the time on market

Source: 12 Tips on How to Stage Your Home for a Quick Sale (Investopedia, Jan. 9, 2023)

What is Staging?

Staging is the process of designing and filling a home with aesthetically pleasing furniture, accessories, and décor. Sometimes, real estate staging is the final push buyers need to help them envision a home as “theirs.” While not every home needs a complete décor overall, stagers often have a few tried and true tips; remove personal items, stick to neutrals, declutter, and help buyers see the potential of your home by adding storage and versatile spaces. 

Specific areas of the home tend to have a larger impact on potential buyers than others, namely bedrooms, living rooms, and bonus spaces like offices. So, when time and resources are limited, encouraging sellers to focus on these critical areas may benefit their bottom line the most. 

Though it was certainly a tool used before the COVID-19 pandemic, virtual staging has taken off in recent years. Just like traditional staging, virtual staging uses furniture and décor to highlight a space. Only, virtual staging uses a computer! It can be especially helpful as a tool for designers when they can’t decide what kind of décor suits the home best, or for a home that is either completely vacant and would require too much furniture, or a home that is still inhabited!

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