Meetings are a necessary part of business. Make sure your sales meetings are productive.


NAR Library & Archives has already done the research for you. References (formerly Field Guides) offer links to articles, eBooks, websites, statistics, and more to provide a comprehensive overview of perspectives. EBSCO articles (E) are available only to NAR members and require a password.

Strategies for a Productive Sales M​eeting

The Roles and Responsibilities of Meeting Leaders (The Balance, Sep. 17, 2020)

10 Secrets to a Successful Sales Meeting Agenda (Sales Force, Sep. 1, 2020)

Polite, Prepared, and Persuasive: Tips for Effective Sales Meetings (Forbes, Aug. 14, 2020)

Virtual Sales Meetings: COVID-19 and Beyond

What We Have Learned About Virtual Events (Forbes, Dec. 28, 2020)

Planning Your Face-to-Face Comeback (Associations Now, Nov. 1, 2020)

Mastering the Digital Handshake: Adapt Your Sales Pitch to Virtual Meetings (Business.com, Aug. 31, 2020)

How Will In-Person Sales Meetings Evolve after COVID-19? (Business.com, Jun. 12, 2020)

Sales Meeting Hacks during COVID (Thrive Global, Apr. 20, 2020)

5 Tips for Running an Effective and Engaging Remote Meeting (ThomasNet, Apr. 15, 2020)

10 Ways to Make Virtual Meetings More Productive (REALTOR® Magazine, Apr. 2, 2020)

Best Practices for Executing Successful Sales Meetings (RISMedia, Feb. 26, 2020)

eBooks & Other Resources


The following eBooks and digital audiobooks are available to NAR members:

77 Tips for Absolutely Great Meetings (Kindle, eBook)

Manager's Guide to Effective Meetings (Kindle, eBook)

Quick Meeting Openers for Busy Managers (eBook)

Stop the Meeting I Want to Get Off: How to Eliminate Endless Meetings... (Kindle, eBook)

The 25 Minute Meeting (Kindle, eBook)

Make Meetings Matter (Kindle, eBook)

Meeting Design (Kindle, eBook)

Meetings That Get Results (Audiobook)

The No-Fail Meeting (Audiobook)

Online Meetings That Matter: A Guide for Managers of Remote Teams (Kindle, eBook)

Three Word Meetings (Kindle, eBook)

Books, Videos, Research Reports & More

The resources below are available for loan through the NAR Library. Up to three books, tapes, CDs and/or DVDs can be borrowed for 30 days from the Library for a nominal fee of $10. Call Member Support at 800-874-6500 for assistance.

Real Estate Marketing and Sales Essentials: Steps for Success (Thomson/Southwestern, 2006) HD 1387 H18

Magnetic Selling: Develop the Charm and Charisma That Attract Customers and Maximize Sales (American Management Association, 2006) HF 5438 B62

5 Minutes to a Great Real Estate Sales Meeting (Thomson/Southwestern, 2004) LC 5209 M46

The Sales Manager's Deskbook (Prentice Hall, 1996) HF 5438 G16s

Best Practices for Virtual Meetings Reference Page (National Association of REALTORS®)

Have an idea for a real estate topic? Send us your suggestions.

The inclusion of links on this page does not imply endorsement by the National Association of REALTORS®. NAR makes no representations about whether the content of any external sites which may be linked in this page complies with state or federal laws or regulations or with applicable NAR policies. These links are provided for your convenience only and you rely on them at your own risk.