1. We Protect Your Ability to Do Business
REALTORS® make up the largest professional trade association in the world and, with one voice, REALTOR® association skilled lobbyists are hard at work on Capitol Hill every day protecting your livelihood by advocating for legislative and policy initiatives that promote and protect a dynamic U.S. real estate market. The nonpartisan REALTOR® Party backs national, state, and local candidates who have shown support for REALTOR® and homeownership issues. In 2018 NAR lobbied hard for the 20 percent deduction on qualified business income for pass-through business entities and sole proprietors, reauthorization of the National Flood Insurance Program, your access to affordable health plans, and much more. NAR is widely considered one of the most effective advocacy organizations in the country.
2. We Protect Homeowners’ Rights
A sound and affordable housing market is key to your business success. That’s why NAR works with local, state, and national lawmakers to ease property taxes and regulations, ensure the availability of affordable homeowners insurance and champion affordable housing, and a range of other policy initiatives that strengthen the ability of Americans to own, buy, and sell real property.
3. A Strong Brand Behind Your Business
NAR communicates directly to consumers to let them know you’re the best in the industry through the award-winning, multimillion-dollar Consumer Advertising Campaign, which educates the public on the benefits of working with a REALTOR® and how REALTORS® differ from other real estate practitioners. The REALTOR® global brand, which represents ethics and expertise, is a powerful marketing tool that only members can use. In addition, you have exclusive access to a .realtor domain and the .realestate member pre-sale. When combined, the two domains help build a strong digital presence.