The Member Value Plus (MVP) program is part of Right Tools, Right Now. You can rely on both programs for FREE or deeply discounted timely, trusted tools and valuable, vetted resources for your Association.

With MVP, earning exclusive rewards is easy. Every month, simply take on a small action that benefits your association, and you’ll receive a valuable reward from NAR!

The AE MVP Program is a resource exclusively for REALTOR® Association Executives. REALTORS® Are not eligible to earn AE Rewards, but are encouraged to sign up for the Member MVP Program!

Current AE Offer, Valid February 2023

Your Action

Provide Your Members With FREE REALTOR® Branding Kits


Your Reward

2023 Technology Trends Webinar, PLUS a chance to win a YETI Cooler

Reward Value: $29.95; Grand Prize Value: $250

Here are the steps to take action:

  1. Click the ACT NOW button.
  2. Provide your members with FREE REALTOR® Branding Kits through NAR’s Local Association Partner (LAP) program.
  3. Get rewarded!

How to claim your reward:

  • You will be sent a unique coupon code from the MVP system to redeem your reward from the REALTOR® Store within two business days of taking the action. The product will only become free after logging into the REALTOR® Store, and then utilizing the coupon code or redeeming the reward from your “My Rewards” section of the of the Store.
  • You have until March 31, 2023, to order the 2023 Technology Trends Webinar download from the REALTOR® Store before your reward code expires.
  • Only members of the National Association of REALTORS® with Member IDs are eligible to receive the reward associated with this offer.


Enhance membership value by offering members FREE REALTOR® Branding Kits, a complete online package that will help them maximize marketing efforts and boost business. Partner with NAR’s Local Association Partner Program to leverage the power and influence of the $5 billion REALTOR® brand, and to help your members maximize their marketing efforts, establish an online presence and get more leads!

We’ll provide all the support your association needs to successfully promote and execute the program—at no cost to you or your members!

Participating Associations Receive:

  • Free lead-generating  websites for all members.
  • Free custom .realtor™ web address and email address for each member for one year.
  • Free business-class email, calendar, and contact management system for all members.
  • Dedicated customer support for all members.
  • Free .realtor™ web address for your association for three years.*
  • Customized email communications to onboard your members.
  • Custom co-branded webpages with your logo
  • A complete promotional toolkit filled with everything you need to promote the program to your members
  • Free How to Build Your Online Brand webinar to get your members started.
  • Ongoing monthly content you can use to keep the program front of mind with your members.

Associations such as the West San Gabriel Valley REALTORS® continue to have great success with the LAP Program. West San Gabriel Valley REALTORS® Chief Executive Officer, Albert Tran states “I hope that many local associations would take advantage of this wonderful member benefits provided by NAR. Our hats off to your team to make the LAP Program available to members and to the associations.” Visit the WSGVR site at to see how the LAP program can add value to your membership.

Click the ACT NOW button to receive more information and to learn more on how to partner with us on the .realtor™ Local Association Partner Program and you will earn the 2023 Technology Trends webinar download for FREE! In this webinar, the NAR Emerging Technology group discuss how new technologies will affect the real estate industry. Key trends such as generative artificial intelligence, 5G and augmented and virtual reality will also be covered. You will also be automatically entered into a grand prize drawing to win a YETI Cooler (valued at $250!). This offer expires on February 28, 2023.

The .realtor™ top-level web address is available exclusively for members, firms and boards of the National Association of REALTORS® and the Canadian Real Estate Association.


Drawing rules and alternate method of entry

*.realtor™ domain only, one per member, free for the first year for REALTORS® and three years for REALTOR® Associations.

Get Started With MVP Today

August 1, 2022
View this step-by-step video on how you can start earning free rewards by participating in the MVP Program.