Reprint Guidelines

As a benefit of membership, we permit NAR members to reprint material from—with some exceptions and exclusions. Read these guidelines in their entirety before you proceed with reprinting any material from the site. Please take note that you cannot use or reproduce any image that is available on NAR is not the copyright holder of these images and does not have permission to allow others to use them.

What You Can Reprint

Public pages of  You may reprint written content—in hard copy, on a website, or other electronic communication—as long as the content comes from public pages on (public pages do not require a username and password for access), and the copyright for the content is held by the NATIONAL ASSOCIATION OF REALTORS®. (NAR does not hold copyright if the article contains language at the end that specifies a different copyright holder, e.g., © Copyright 2011 Information Inc.)

Written content must be reproduced in full. For each item you reproduce, please include the following attribution:

"Copyright NATIONAL ASSOCIATION OF REALTORS®. Reprinted with permission."

REALTOR® Store E-products: You may use content and information from REALTOR® Store e-products, as long as the information is properly attributed to the NATIONAL ASSOCIATION OF REALTORS®, is not altered, and clearly displays this copyright line:

"©2017 NATIONAL ASSOCIATION OF REALTORS®. All rights reserved."

Exclusions and Exceptions

Images/Video: You cannot use or reproduce any image that is available on NAR is not the copyright holder of these images and does not have permission to allow others to use them. You are permitted to use and link to videos that have been created by NAR, and may embed NAR YouTube videos on your website.

Password-protected content: You cannot use or reproduce any content that requires a login without explicit permission from the appropriate NAR department. Contact us to determine if a page is password-protected.

Consumer Advertising Campaign: The new NAR+Photofy app allows you to easily personalize and share the "That’s Who We R" campaign assets on your social media accounts. Sign up today at

Any copyrighted material: You cannot use or reproduce copyrighted material that does not belong to NAR. Such material is indicated by an attribution such as, "used by permission."

Other content areas: This permission does not extend to the following content areas, which have separate usage guidelines:

Letter of the Law newsletter (member login required)
REALTOR® Magazine/REALTOR® Magazine online
REALTOR® AE Magazine online®
REALTOR® Content Resource Powered by

Linking to

If you link from your website to items on, you do not need permission, provided you are not reprinting material. Please note for your visitors that the link goes to the website of the NATIONAL ASSOCIATION OF REALTORS®. You may want open the link open in a new browser tab, so visitors don't navigate away from your site.


Per's Terms of Use, non-members may not reproduce any content from without express written permission. To inquire about reprints, contact NAR's Member Support: 800-874-6500 or


That's Who We R

The campaign ads rally consumers to "Look for the R" for reassurance, resources, and reliable guidance on their path to property ownership.