The W Realty Group
3135 Springbank Lane
Charlotte, NC 28226
United States
North Carolina US

Wurtzbacher’s real estate career started when she and her business partner husband fixed up their first rental property. They rented out the property and used their equity to acquire another one. Their love affair with real estate had begun: Wurtzbacher became a broker in 2002; husband Scott quit technology consulting in 2003 to join her full time. Together, they turned 64 transactions into $12.8 million worth of business last year and have hired a buyer’s agent, three referral-only agents, and two full-time assistants. The couple also continue to grow their real estate investment portfolio; they now own 11 units.

Planting a seed: For one of her clients, Wurtzbacher negotiated with a national lender to purchase one of its REO properties. The lender was so impressed, she landed 20 REO listings that she has since closed.

Keeping tabs: Scott devised a Web-based tracking system that lets clients log in, see the status of their transaction, and leave comments. The system enables the team to manage a large number of clients and anticipate their needs.