Jennifer Wezensky is president of JW Public Relations, a national boutique PR firm based near Kalamazoo, Mich. Wezensky created the new PR Toolkit for Real Estate Professionals. The toolkit is the most comprehensive, journalist-written and reviewed guide on how to develop and implement a low-cost PR campaign, with valuable articles as well as customized press release templates, example press releases, sample public relations plans and news angle ideas for real estate pros. Visit www.jwprtoolkits.com for more information.