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Who is it for?

NAR's Green Designation is designed for agents looking to learn about issues of energy efficiency and sustainability in real estate.

What You Gain

  • Access to members-only marketing tools to help you build your business and gain a competitive edge
  • Comprehensive understanding of how homes with green features should be marketed differently than traditional homes
  • Market research about communicating with clients interested in different facets of green
  • Improved visibility as a trusted advisor and source of information on green homes
  • Listing in the online Green directory
  • Exclusive industry webinars
  • Pre-written green content for your social media channels
  • The Green REsource Council’s monthly newsletter
  • Promotional tools including:
    • Customizable Green client handouts on a variety of green topics
    • Social media headers and images
    • Professionally designed banner ads for designee use
    • Logos for print media and member Web sites
    • Customizable postcard options
    • Marketing brochures for consumers and builders
    • Personalized press releases
    • Access to the GRC Facebook group
  • Toolkits, guides, and other resources available through the members-only section of the Green REsource Council web site.

How to Earn It

Education

  • Complete two courses, available in classroom or online
    • Green Day 1: The Resource-Efficient Home - Retrofits, Remodels, Renovations, and New Home Construction
    • Green Day 2: Representing Buyers & Sellers of Resource-Efficient Homes
    • Green Day Bundle (Day 1 & 2): Online

Exam

  • You must pass an exam after each course with a score of 80% or better.

Professional Affiliation

  • Member in good standing of the National Association of REALTORS®
  • Maintain active membership in NAR's Green REsource Council

Application

  • Submit application form after completing the two required classes and their accompanying exams.

Cost

  • Application fee
    • None
  • Dues
    • First year free, $98.50 per year after that

For more information, visit the Green REsource Council website.

*Course discount available through the REALTOR Benefits® Program.