It's hard to recall a time before memes existed on the internet. Highly relatable and 100% enjoyable, memes have rapidly taken over our digital landscape. And it's fair to say they've infiltrated the real estate industry, too.
Eric Simon, a Los Angeles–based sales agent with Compass, saw an opportunity to fill the real estate meme void while also leveraging humor for his business. Thus, he created The Broke Agent, a media brand focused on providing quality content for the entertainment of real estate professionals.
"I noticed that the real estate industry craves anything that is seen as 'different' or 'edgy,'" Simon says. "Laughter lets people escape from the daily hell of a commission-only job and allows them to think, 'Hey, there is someone else out there experiencing this!'"