Boost Membership Value With These Tech Benefits

Bring more technology to your members and your association by leveraging NAR’s REALTOR Benefits® partner offers.

One way to demonstrate the value of association membership is to show REALTORS® how they can save money on technology that boosts their business. Here are three great savings programs and offers on tech tools your members need to get ahead and stay ahead in their local market. Plus, these partners also offer special programs and features for association use. 

Help members simplify and leverage digital advertising through an innovative offering by Adwerx. Their automated listing advertising program enables members’ online branding and listing ads to target and follow local prospects as they use mobile apps and Facebook and browse the web on sites including realtor.com®, other popular home search sites, and premium nonreal estate sites including NYTimes, CNN, Yahoo, local news sites, and thousands more. NAR members receive an exclusive 15% additional impressions on newly purchased and renewed Adwerx listings promotions and brand awareness campaigns to drive referrals. This offer provides extra value when stacked with any existing Adwerx offers a member may already enjoy through their brokerage, local association, or other Adwerx partner. Associations can also use Adwerx services to connect with members. For program details, visit nar.realtor/RealtorBenefits/Adwerx.

Encourage members to move their transactions from paper to digital by incorporating the business practice of e-signatures with 

DocuSign, NAR’s official and exclusive e-signature provider under the REALTOR Benefits® Program. Exclusively for associations, the DocuSign Go Digital program allows associations to enter into a co-marketing agreement, at no cost, to provide their members a free DocuSign for REALTORS® plan with 20 lifetime envelope sends. Additional incentives, such as online training and nondues revenue, are available. For more on the DocuSign Go Digital program, contact Tiffany Tanquary at tiffany.tanquary@docusign.com.

NAR’s official Bluetooth REALTOR® lockbox system and leading provider of property access management solutions, SentriLock, is enhancing and renaming its popular mobile app this summer. The SentriKey Real Estate App enables members to easily access, sort, and share showing reports, and will feature a new more user-friendly design. To help you help your members get the most out of this member benefit, SentriLock offers an online marketing toolkit that includes ready-made flyers, social media posts, newsletter content, and graphics. Learn more at nar.realtor/RealtorBenefits/SentriLock.

Find more on the REALTOR Benefits® Program and resources for associations to communicate the value of REALTOR® membership at nar.realtor/RealtorBenefits/justforaes.

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About REALTOR® AE Magazine

All state and local REALTOR® association executives, association communication directors, regional MLS executives, and Government Affairs Directors receive RAE at no cost. Issues are mailed to the address found in NAR’s NRDS system. To update your REALTOR® AE Magazine subscription preferences, update your mailing address in NRDS.

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