Realtor.com®

Americans have always been adept at picking up and moving, upgrading for more space, pursuing opportunities, or simply changing their scenery.

That tradition is alive and well today, according to the first 2024 Migration Trends Report by the National Association of REALTORS®.

Yet, instead of the “Go West” American mandate of the 19th century, today people are headed South. In 2024, 46% of REALTORS®’ clients moved to the South, while 25% moved to the West. The Midwest drew 18% of movers, and the Northeast was the least popular spot to relocate to, with 11% of movers, according to the report.

“It’s no shock that Americans are moving to Southern states for more affordable housing options and getting more home for their money,” says Matt Christopherson, NAR’s director of business and consumer research. “Movers to the South were more driven than others by lower or more favorable tax rates and better job market opportunities.”

States such as Florida and Texas are—unsurprisingly—the leaders of the pack, drawing 372,670 and 315,301 new residents, respectively. Among desirable Southern states, they have become magnets for movers due to a trifecta of economic reasons.

“Texas and Florida have both seen more than 10% increases in job gains since the arrival of the COVID-19 pandemic,” Christopherson explains. “With more affordable housing, lower taxes, and strong job markets, Florida and Texas are highly desirable to America’s homebuyers.”

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