Co-Team Leader
Coldwell Banker-Franklin Lakes
824 Franklin Avenue
Franklin Lakes, NJ 07417
United States
New Jersey US

Developing an Eye for Luxury

For William Boswell, 29, there is nothing more important than delivering superb customer service. To make a difficult closing happen, he even set up an office for a day on the porch of a worried client. Whatever it takes to keep the client comfortable: It’s a philosophy he picked up during the three years he worked in a nursing home while attending college. “The care, patience, and service-oriented mind-set that I developed at that time has certainly carried over into my business,” says Boswell, who focuses on the luxury niche. He recently began using virtual tours with voice-overs designed to foster emotional ties for buyers before they visit. Participating in Toastmasters has helped Boswell hone his speaking skills and vocal quality.