Century 21 Signature
PO Box 238
Prairie City, IA 50228
United States
Iowa US

Providing the Personal Touch

Last year, Krista Clark ate 294 Dairy Queen Blizzards, rang the bell for the Salvation Army at Christmas, and graduated with a double major in accounting and business administration. Oh, and she also sold $13.1 million in real estate. She shares both the silly and the serious accomplishments with clients as a way to personalize her business relationships. An investment property  specialist, Clark tailors information to individual clients, avoiding  “one-size-fits-all” material. “What’s important to retail investors may be a waste of time to multifamily investors,” says Clark. “I never want to get to a point where potential clients disregard my correspondence because they assume it’s not of interest to them.”