The average person will sleep for 229,961 hours over their lifetime—or, basically, one third of their life. This means home buyers spend a lot of time in the bedroom, and it's no surprise that staging the master bedroom is critical when listing a home.
According to the National Association of REALTORS®' Home Staging Report, 51% of real estate professionals believe staging a master bedroom is "very important" and second only to the living room.
How people live and spend their time has certainly changed throughout the years. More people do their jobs from home, and work/life balance can be challenging. So staging a bedroom needs to be much more than showing the purpose of a space; it needs to be a "wow" feature of the home, filled with positive emotional triggers.
Here are some of my favorite ways to create a beautiful bedroom experience that also addresses the room's purpose and adds value to a home:
1. Light and bright is best
Many people believe that a dark room results in quality sleep. However, when staging a bedroom, incorporating brightness and light colors is recommended. Light walls and decor will make the space feel larger and create a happy vibe for the room. Use pops of color as accents, and keep linens and furniture as light as possible.
2. Five-star luxury does not require a million-dollar listing price
Don't skimp on small details that feel luxurious and upscale. The bedroom and bath should feel trendy, stress-free, and exude a relaxing escape.
Double up on your comforter and add a mattress pad so everything looks extra plush. Stack sleeping pillows with crisp pillowcases, along with large shams and a soft throw to finish the presentation.
3. When space allows, always create a sitting area
This staging technique transforms a basic bedroom into a master's suite. A sitting area is another point of relaxation and can mean adding a bench, two chairs, and a small table or, depending on the space, a sofa or love seat.
4. Mirrors add purpose, open up the space, and reflect style
A well-positioned floor mirror shows off the furnishing placement. Mirrors installed behind nightstands can add a design aspect and make the room feel larger. And if you can, hang the mirror separately from the dresser or lean it against a wall with safety bumpers. These installation techniques will add originality to the dresser's look and a nice dimension to the room's overall style.
5. Properly scaled headboards and simple, large art complete the statement.
Incorporating headboards with character and properly scaled art are important staging elements, as they visually can make a space feel grander and more dramatic. Depending on the home's architecture and style, we often create headboards using large art, room screens, and mirrors.
If your listing is occupied, practice these tips on every bedroom. If your listing is vacant, don't worry about staging all of the bedrooms in the home. The master bedroom deserves extra attention, as it's likely the buyer will spend a good bit of time there.
And remember—once the home is sold, everyone will sleep better.