Economists' Outlook

Housing stats and analysis from NAR's research experts.

January 2021 NAR SentriLock Home Showings Report

The new January 2021 NAR SentriLock Home Showings Report indicates that there was an increase in nationwide foot traffic on a month-over-month basis. Nationally, Sentrilock home showings were up 13% year-over-year. Sentrilock showings were 827,154 in January 2021, up from the 731,798 recorded in January 2020. Showings rose in the South and West regions, but declined in the Midwest and Northeast regions, according to data from SentriLock, LLC, a lockbox company. Total U.S. SentriLock cards rose 16% year-over-year to 210,570. At a national level, showings per card decreased 2% year-over-year.

Line graph: Percent of Year-Over-Year Change in U.S. Sentrilock Sentrikey® Showings, January 2009 to January 2021
Line graph: Historical U.S. Sentrilock Sentrikey® Showings, January 2008 to January 2021

The Northeast Region Recorded a -18% Year-Over-Year Percent Change in Showings

Northeast region year-over-year showings for January represent an 18% decrease. January y/y percent change in showings shows a rebound from December.

Line graph: Northeast Region Year Over Year Percent Change in Sentrilock Sentrikey® Showings, January 2009 to January 2021

The Midwest Region Showings Decreased 6% Year-Over-Year

Midwest Region showings decreased 6% year-over-year in January. Showings increased from 174,195 in December to 215,931 in January. Although the Midwest region recorded a y/y decrease in showings, the region did see showings increase on a month-over-month basis.

Line graph: Midwest Region Year Over Year Percent Change in Sentrilock Sentrikey® Showings, January 2009 to January 2021

The South Region Showings Increased 1% Year-Over-Year

The Southern Region recorded 267,645 showings in January, up from 200,504 recorded the prior month and represents a 1% increase on a year-over-year basis.

Line graph: South Region Year Over Year Percent Change in Sentrilock Sentrikey® Showings, January 2009 to January 2021

West Region Showings Increased 50% Year-Over-Year

The West Region recorded a 50% year-over-year increase in showings. The West Regions 50% year-over-year increase in showings is three times more than the national level for January.

Line graph: West Region Year Over Year Percent Change in Sentrilock Sentrikey® Showings, January 2009 to January 2021

To view this report in its entirety, the report can be downloaded here:

https://www.nar.realtor/foot-traffic/january-2021-foot-traffic

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