When it goes live later this year, one of the largest MLS data shares in the U.S. promises to help association members better collaborate and serve more than 50 million consumers.
The data share among Mid-Atlantic’s Bright MLS, California Regional MLS and Southeast Florida’s BeachesMLS will give subscribers access to current and historical listing data covering all three MLS footprints. This is expected to be especially important as migratory patterns continue to evolve post-pandemic.
Without a doubt, we are going to see more collaborations in the future. The saying is ‘real estate is local,’ which is true; however, consumers want the ability to access properties on a more global scale, and AEs need to focus on providing their members the ability to meet consumer needs on a more national level as well.”
—Dionna Hall, rce, CEO of Broward, Palm Beaches & St. Lucie REALTORS® and BeachesMLS
“A large part of my role as CEO is to work with our leadership and industry counterparts by ushering in new ideas and partnerships that enhance our REALTORS®’ ability to service consumers,” says Dionna Hall, RCE, CEO of Broward, Palm Beaches & St. Lucie REALTORS® and BeachesMLS. “Our data share with Bright MLS and CRMLS is a perfect fit for our members because we continue to see a massive influx of Mid-Atlantic and California consumer migration to South Florida. This partnership will bring direct value to our brokers and their clients.”
Data shares with relevant markets are a valuable way for association executives to create new opportunities so members can thrive during all market conditions, Hall says. Shared data also gives association members channels to build relationships and referrals within the REALTOR® community.
The data share among Bright MLS, CRMLS and BeachesMLS is the latest in their several joint ventures. Another initiative, REdistribute, provides brokers with transparency on the distribution and consumption of their data. And Nestfully is a new consumerfacing listing portal.