Realtors Property Resource® is one tool from the National Association of REALTORS® loved by members. As an association executive, you can make sure members get the most value out of it. Here’s how.
RPR Next Gen Reports
  1. Watch for the monthly Industry Relations Digest newsletter. Each issue highlights a key RPR feature or important industry topic with ready-to-share email copy, social posts and graphics. Just copy, paste and publish across your channels. Reach out to irteam@narrpr.com and ask to be added to the distribution list.
  2. Share content from the RPR Learning Center. The RPR Learning Center is packed with fresh, easy-to-share training content: webinars, video tutorials, printable guides and eBooks. It’s organized by topic and learning type, making it simple to highlight a tool or theme that aligns with your monthly education plan. You can even add these monthly webinars directly to your association’s education calendar. There’s no need to create content—the work is already done for you. Just link to what matters most.
  3. Link to your RPR landing page. Associations can request a branded RPR landing page featuring guided links to reports, comparative market analyses, prospecting tools, video tutorials and fresh articles—no maintenance required. Add it to your website, onboarding emails or training calendar. Mention it at orientations or in your member newsletter to keep RPR front and center. Reach out to irteam@narrpr.com and request your no-cost, branded landing page.
  4. Lean on the RPR Certified Trainer Program. RPR offers a certified trainer program for association and MLS instructors who want to deliver RPR classes.
    Certified trainers receive exclusive materials, slide decks and ongoing support—making it easy to lead impactful sessions that drive member engagement.
  5. Use the Trainer Hub to promote your RPR classes. RPR’s Trainer Hub provides instant access to flyers, email templates, social media graphics and promo copy for your RPR classes and events. It’s regularly updated and easy to use—just grab what you need and start spreading the word. Explore all the materials available.

Stay Connected via the RPR Industry Relations Hub 

RPR’s Industry Relations team offers tailored support around MLS integrations, social media assets and advocacy tools—plus quarterly updates, the strategy newsletter and success stories. Bookmark the Industry Relations page on RPR’s blog.

RPR is the No. 1 member resource, according to NAR’s 2024 member engagement survey.