Brokers

As a broker, you’re focused on moving your business forward, and NAR is here to help you do it. Access exclusive grants, data, networking opportunities, and ready-to-use content, including resources from the Broker Engagement Program, designed to keep your team informed, competitive, and future-focused. In a fast-moving industry, NAR delivers the insights, tools, and connections you need to succeed today while positioning your brokerage for long term growth.

New: Resources for Small Brokers | AI Policy Template

Broker categorization:

Mega: 500+
Large: 100-499
Medium: 26-99
Small: 25 or fewer

Marketing & Toolkits

Tap into the marketing resources and toolkits that help you deliver real value to your team. From member value materials and meeting slides to data, training, and ready-to-use content, these tools make it easy to support your agents and elevate your brokerage.

The Member Value Campaign Toolkit for Brokers

Brokers now have access to a promotional toolkit with co-brandable, ready-to-use materials. Member login required.

Sales Meeting Playbook

Share brandable slide decks on key NAR topics—legal updates, REALTOR Benefits® partners, RPR® tools, and more—customizable for your monthly agent meetings. Member login required.

Explaining Broker & REALTOR® Value

NAR establishes guidelines for local MLS broker marketplaces to support pro-consumer and pro-business competitive real estate markets. Share infographics with your team to further emphasize the value of working with a REALTOR®.

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NAR’s Consumer Ad Campaign: ‘Right by you’

NAR’s national advertising campaign supports every member by elevating and differentiating the REALTOR® brand to consumers.

Broker News

See NAR REALTOR® News for more Broker headlines

Latest Consumer Guides

Brokers are encouraged to share these consumer guides with their agents and clients.

See all Consumer Guides

Upcoming Events

May 2026 Broker Power Hour

View recording:

May 2026 Broker Power Hour Slidespdf (12.84 MB)

Broker Events

View a calendar of broker-specific events and conventions from around the country.

Video Series for Brokers

Window to the Law

A video series providing valuable tips & information to help real estate professionals navigate legal issues facing the real estate industry.

Ask the Economist

Keep informed with Ask the Economist – a quick-hit video series from experts at NAR that breaks down market trends to help you stay ahead.

What Advocacy Does for Brokers

Behind every NAR policy position stands decades of research, legal analysis, and real-world market data—expertise that makes NAR the authoritative voice for real estate. Through this work, we advance policies that strengthen communities, safeguard property rights, and protect the business interests of brokers like you.

The Advocacy Positioning Campaign Toolkit for Brokers

NAR Advocacy works tirelessly on your behalf at every level of government to shape policies that support a thriving real estate market. Member login required.

View the Toolkit

Advocacy

See all the latest Federal, State, and Local Advocacy news here.

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RPAC

The REALTORS® Political Action Committee and other political fundraising are the keys to protecting and promoting the real estate industry.

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Broker Engagement Program & Grant

Encourage your state and local association to apply for a grant to increase broker engagement in their membership.

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Broker Power Hour

Latest Webinar:

May 2026 Broker Power Hour

View recording:

May 2026 Broker Power Hour Slidespdf (12.84 MB)

NAR Chief Marketing and Communications Officer Bennett Richardson offers an inside look at the research that informed the new consumer ad campaign, More Than Opening Doors. He also discusses marketing strategies you can put to use today, and NAR’s new podcast, Change Agents.

Plus, Elizabeth Koneru, Director of .RealEstate, explains how brokers can use .realtor and .realestate domains to build distinctive, professional brands in a competitive market.