That's Who We R

National Ad Campaign

R you ready? "That's Who We R" campaign evolves on February 3!

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“That’s Who We R,” NAR’s national advertising campaign, helps consumers understand that REALTORS® are real estate experts in their local communities, who abide by NAR’s Code of Ethics and fight for real estate dreams and property rights.

Preview the evolution of the campaign, which rallies consumers to "Look for the R" for reliable guidance on their path to property ownership. New ads launch on Monday, February 3.


As a REALTOR®, here’s how you can leverage the campaign in your business:

Share That's Who We R on Social Media

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Integrate That's Who We R in Marketing

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