The Safety Series: Your Data Is Probably on the Dark Web

So what do you do about it? Get best practices from an IT expert and an online marketing maven.

Even if your personal data, like passwords, credit card numbers or transaction details, are in the hands of cybercriminals, there are steps you can take to minimize the potential damage. Of course, it would be more advantageous for real estate professionals to make a habit of following these best practices before their data is at risk. Host Tracey Hawkins speaks with IT expert Burton Kelso and Marki Lemons Ryhal, host of sister podcast “Drive With NAR: The REALTOR® to REALTOR® Series,” who tells an alarming story about what happened once when she posted her location on social media.

Meet the guests:

Burton Kelso

Burton Kelso is the chief tech expert at Integral, an IT Support and computer services company, TEDx and national speaker, as well as a media tech expert who regularly appears on national and international TV and radio shows, offering viewers easy tips on computers, technology, internet lifestyle and gadgets. Kelso helps his clients get the most out of their devices. His vision is to remove the frustrations and complexity of computers and technology and open people up to a world of new ideas, experiences, and opportunities. He loves technology, he’s read all of the manuals and he’s serious about making technology fun, safe and easy to use.

Marki Lemons Ryhal

Marki Lemons Ryhal, host of “Drive With NAR: The REALTOR® to REALTOR® Series,” is a managing broker, bestselling author and national speaker with more than 30 years of marketing experience. She aims to change the industry conversation through the podcast to benefit you and your clients. You'll hear Lemons Ryhal mix it up with real estate professionals across the country, discussing the methods they’re using to address market challenges, improve sales or save time and money. Plus, hear anecdotes about extraordinary experiences they’ve had in the field.

This episode is sponsored by:

REALTOR Safety Program logo

Podcast Transcript:

About the Host

Tracey Hawkins

Tracey Hawkins, also known as “Tracey, the Safety Lady,” is a former real estate agent who founded her own safety education program, Safety and Security Source, in 1995. Hawkins is a content creator who teaches 12 interactive safety classes that she wrote herself. She teaches agents to stay safe and build their businesses by protecting the consumer. She teaches brokerages how to reduce liability. Hawkins has written expert safety content for REALTOR® Magazine and other national real estate publications, including RISMedia, Inman and The Close.