• In today’s age of internet and technology, the web presence of REALTORS® is ever more important. While 9 out of 10 REALTOR’s® firms have a web presence, almost two-thirds of all REALTORS® reported having a website.
  • The typical REALTOR® spent $250 to maintain a website in 2010. The typical member brought in three inquiries and 3 percent of their business from their website.
  • Brokers tend to spend more on their websites, while sales agents tend to spend the least amount on websites.
  • Not surprisingly, those who spent the most on websites also got the highest number of inquiries and the largest percent of their overall business driven by website traffic.
Advertisement