Why NAR Protects the REALTOR® Trademark

Learn why leaders in the association – along with NAR’s business partners, members of the media, and members of the public – need to protect the value of the REALTOR® trademark.

The term REALTOR® is not only a trademark owned by NAR and protected by federal law; it distinguishes members from all others in the real estate business.

View NAR's Logos and Trademark Rules.

Advertisement

Housing Opportunity Program

Programs, grants, trainings, and resources that help REALTORS® and REALTOR® associations expand housing availability and homeownership opportunities.

Coronavirus

The latest from NAR about about COVID-19 (coronavirus), its impact on the real estate industry and events, and federal programs affecting REALTORS®.