The REALTOR® Code of Ethics

One of the most important things that sets REALTORS® apart from real estate agents is the REALTOR® Code of Ethics. The fact that REALTORS® live and work by a strict code of ethics lets buyers and sellers know that a REALTOR® is someone they can trust to help them with one of the most important transactions of their lives: buying or selling a home.

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That's Who We R

The campaign ads rally consumers to "Look for the R" for reassurance, resources, and reliable guidance on their path to property ownership.