Twitter is a way of sending short bits of information to your subscribers. The messages are limited to 280 character at a time, called a "tweet." You can use Twitter to let your clients know what you are doing for them, post short descriptions of new listings, and keep your team on schedule.

Following influential real estate personalities, engaging with other real estate professionals, and participating in conversations are ways that real estate professionals can leverage Twitter's reach to help their business and their clients. 


NAR Library & Archives has already done the research for you. References (formerly Field Guides) offer links to articles, eBooks, websites, statistics, and more to provide a comprehensive overview of perspectives. EBSCO articles (E) are available only to NAR members and require the member's nar.realtor login.

Ways to Market Your Business with Twitter

Why Use Twitter?

Twitter Test: 12 Tips for Engaging Tweets that Gain Positive Attention (Forbes, Feb. 21, 2019)

5 Insider Tips for Using Twitter in 2019 (Twitter Business, Jan. 2019)

How to overcome your Twitter aversion (REALTOR® Magazine, Apr. 2018)

Twitter & Real Estate

The Do’s and Don’ts of Using Twitter to Generate Real Estate Leads (GrowthHouse, Jul. 24, 2018)

Top 25 Real Estate Hashtags (& How to Use Them) (Fit Small Business, May 14, 2018)

Twitter for Real Estate: The Ultimate Guide (Honey Bar Media, 2018)

Twitter Basics for Real Estate Agents (Real Estate Webmasters, 2018)

Harnessing the Power of Twitter to Market Your Real Estate Business (Realty Biz News, Sep. 12, 2017)

eBooks & Other Resources


The following eBooks and digital audiobooks are available to NAR members:

301 Ways to Use Social Media to Boost Your Marketing (Kindle, Audiobook, eBook)

Learn Twitter in 10 minutes (Audiobook, eBook)

The New Handshake (Kindle, eBook)

The Twitter Book  (Kindle, Audiobook, eBook)

Twitter for Dummies (Kindle, Audiobook, eBook)

Twitter: Free Social Networking for Business (Audiobook, eBook)

Twitter Marketing Tips (Audiobook, eBook)

Twitter Means Business (Kindle, eBook)

Twitter Power 3.0 (eBook,Kindle)

Twitter Top Success and Best Practices: Twitter Experts Share The World's Greatest Tips (Audiobook, eBook)

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