Below is the full portfolio of social media assets used prior to 2021.
Learn how to personalize “That’s Who We R” campaign content with Photofy.
Make sure you're using the assets correctly by viewing the campaign style guide.
2019 Asset Archive - Social Media
Social Media Images for Personalization
Social Media Images for Personalization
Square PNG Files:
4:5 PNG Files:
Square PNG Files:
4:5 PNG Files:
Square PNG Files:
4:5 PNG Files:
Logo & Contact Info Placement
If you're adding your logo or contact information to these images, please review the following examples:
For square images:
For 4:5 images:
Static & Animated Images
Static & Animated Images
.
Download (PNG)
Copy: As a REALTOR®, I adhere to a strict code of ethics based on professionalism, consumer protection and the golden rule. I use my real estate expertise to help buyers and sellers navigate one of the most complicated financial transactions of their lives. I’m also your neighbor committed to improving the communities I serve.
Download (PNG)
Copy: The internet only does so much – it takes consumers through a small, initial portion of a real estate transaction. Many home buyers I work with still prefer and count on my expert advice to navigate one of the most complicated transactions of their lives. here are thirty more to test
Download (PNG)
Copy: Given the volume of information buyers have to navigate and the complexity of this transaction, REALTORS® like me offer a high level of expertise our clients rely on. We not only schedule home tours and coordinate with lenders, but we also serve as trusted advisors.
Download (PNG)
Copy: On the legal front, I manage attorney reviews, navigate all state and federal required forms, and handle closing documents. For financials, I coordinate with lenders, research mortgage rates and schedule inspections. And from a community perspective, I know local taxes and property information.
Download (PNG)
Copy: The National Association of REALTORS® has a proud history of working with the VA Home Loan Guaranty Program to help veterans achieve the American dream of homeownership. In June 2019, NAR joined the VA to commemorate the 24 millionth loan and 75th anniversary of the GI Bill.
Download (PNG)
Copy: REALTORS® are dedicated volunteers committed to making a difference in their communities. I’m proud of the support I’ve provided to [XX to XX].
Download (PNG)
Copy: Over the past 17 years, the REALTORS® Relief Foundation has collected and distributed more than $29 million in relief aid for more than 70 disasters in 37 states and territories. Every dollar goes directly to victims of disaster; the National Association of REALTORS® covers 100% of administrative expenses.
Download (PNG)
Copy: The National Association of REALTORS® Code of Ethics, adopted in 1913, was one of the first codifications of ethical duties adopted by any business group. By being a member, I agree to uphold and am held accountable to this code of ethics.
Download (PNG)
Copy: Working with a trusted and knowledgeable real estate agent not only saves home buyers time, but also helps to take the stress out of the process for them. In fact, 90% of home buyers say they would use their real estate agent again or recommend them to others.
"An App Runs on Code" Creative
"An App Runs on Code" Creative
Facebook Suggested Copy:
We’re more than agents or apps. We abide by a Code of Ethics that always puts you first!
Instagram Suggested Copy:
We’re more than agents or apps. We abide by a Code of Ethics that always puts you first! #ThatsWhoWeR
"Agents Don't" Creative
"Agents Don't" Creative
Facebook Suggested Copy:
If your agent doesn’t abide by the Code of Ethics, they’re not a REALTOR®.
Instagram Suggested Copy:
If your agent doesn’t abide by the Code of Ethics, they’re not a REALTOR®. #ThatsWhoWeR
Facebook Video:
Watch or Download
(MOV, 3.2 MB)
Instagram Video:
Watch or Download
(MOV, 2.25 MB)
"Moving" Creative
Facebook Suggested Copy:
We’ll find your dream home and fight for the best price.
Instagram Suggested Copy:
We’ll find your dream home and fight for the best price. #ThatsWhoWeR
Facebook & Instagram Video:
Watch or Download
(MOV, 11 MB)
"Your Business Is Our Business" Creative
Facebook Suggested Copy:
We’re there from grand openings to your third location, we help build businesses both big and small.
Instagram Suggested Copy:
We’re there from grand openings to your third location, we help build businesses both big and small. #ThatsWhoWeR
Facebook & Instagram Video:
Watch or Download
(MOV, 6 MB)
"Real Deal" Creative
Twitter Suggested Copy:
Your biggest home purchase happens to be our expertise. #ThatsWhoWeR
Twitter Video:
Watch or Download
(MP4, 5 MB)
"Code" Creative
Twitter Suggested Copy:
You can’t see the code an app runs on. But the code for a REALTOR® is something you can see, hear, and experience first hand. #ThatsWhoWeR
Twitter Video:
Watch or Download
(MP4, 2 MB)
"Adcepts" Creative
Facebook Suggested Copy:
REALTORS® will use their expert advice to remind you, you've got this.
Instagram Suggested Copy:
REALTORS® will use their expert advice to remind you, you've got this. #ThatsWhoWeR
Pinterest Suggested Copy:
No copy is required
Facebook/Instagram/Pinterest Video
Watch or Download
(MP4: 1.67 MB)
"Style Guru" Creative
Pinterest Suggested Copy:
No copy is required.
Pinterest Video:
Watch or Download
(MOV, 4 MB)
"Real" Creative
Facebook Suggested Copy:
You get all of that and more with a REALTOR® because we’re more than just agents or apps. We’re real people making a real impact when it comes to the neighborhoods of America.
Instagram Suggested Copy:
You get all of that and more with a REALTOR® because we’re more than just agents or apps. We’re real people making a real impact when it comes to the neighborhoods of America. #ThatsWhoWeR
Twitter Suggested Copy:
You get all of that and more with a REALTOR® because we’re more than just agents or apps. We’re real people making a real impact when it comes to the neighborhoods of America. #ThatsWhoWeR
![That's Who We R Real Talk FB & IG](data:image/svg+xml;utf8,<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 200 200" height="100" width="100"><defs/><path fill="none" d="M-1-1h582v402H-1z"/><g><circle cx="100" cy="100" r="40" fill="none" stroke="%23e0e0e0" stroke-dasharray="5 5" stroke-width="20"/></g></svg>)
Facebook or Instagram Video:
Watch or Download
(MP4, 10.13 MB)-
Facebook or Instagram Video:
Watch or Download
(MP4, 6.95 MB) -
Twitter Video:
Watch or Download
(MP4, 10.38 MB)
"Neighborhood Experts" Creative
Facebook Suggested Copy:
REALTORS® - Your neighborhood experts.
Instagram Suggested Copy:
REALTORS® - Your neighborhood experts. #ThatsWhoWeR
Facebook & Instagram Video:
Watch or Download
(MP4, 8 MB)
"Commercial" Creative
Facebook Suggested Copy:
From corporations to coffee shops, and everything in between. REALTORS® help build businesses both big and small across the country.
Instagram Suggested Copy:
From corporations to coffee shops, and everything in between. REALTORS® help build businesses both big and small across the country. #ThatsWhoWeR
Facebook or Instagram Video:
Watch or Download
(MP4, 8 MB)
"Open House to Open Concept" Creative
Facebook Suggested Copy:
A friend? An ally? An expert? A REALTOR® will be there to guide you every step of the way.
Instagram Suggested Copy:
A friend? An ally? An expert? A REALTOR® will be there to guide you every step of the way. #ThatsWhoWeR
Facebook or Instagram Video:
Watch or Download
(MP4, 5 MB)
"Enough Is Enough" Creative
Facebook Suggested Copy:
Chances are, you’re paying more to rent than you would to buy. Luckily, there’s a REALTOR® with the expertise needed to help you get more bang for your buck.
Instagram Suggested Copy:
Chances are, you’re paying more to rent than you would to buy. Luckily, there’s a REALTOR® with the expertise needed to help you get more bang for your buck. #ThatsWhoWeR
Facebook or Instagram Video:
Watch or Download
(MP4, 9 MB)
"Bridge Loans" Creative
Facebook Suggested Copy:
From bridge loans to loan loans, the expertise of a REALTOR® can help find the perfect lender for you.
Instagram Suggested Copy:
From bridge loans to loan loans, the expertise of a REALTOR® can help find the perfect lender for you. #ThatsWhoWeR
Facebook or Instagram Video:
Watch or Download
(MOV, 19 MB)
"Escalation Clause" Creative
Facebook Suggested Copy:
REALTORS® are the experts in using smart tactics, refined strategies, oh and their negotiating chops to help you get your #1 choice in the final hour.
Instagram Suggested Copy:
REALTORS® are the experts in using smart tactics, refined strategies, oh and their negotiating chops to help you get your #1 choice in the final hour. #ThatsWhoWeR
Facebook or Instagram Video:
Watch or Download
(MOV, 18 MB)
"Really Strong Negotiator" Creative
Twitter Suggested Copy:
REALTORS® are experts in using their negotiating chops to help you get your #1 choice in the final hour. #ThatsWhoWeR
Twitter Video:
Watch or Download
(MP4, 6 MB)
"Real Estate Navigator" Creative
Twitter Suggested Copy:
REALTORS® pledge to guide you every step of the way. #ThatsWhoWeR
Twitter Video:
Watch or Download
(MP4, 7 MB)
Facebook Cover Photos (1640 x 630 px)
Blue/White (PNG: 27 KB)
Navy/White (PNG: 28 KB)
Green/White (PNG: 327 KB)
Navy/Blue (PNG: 47 KB)
Blue/Green (PNG: 26 KB)
Yellow/Black (PNG: 42 KB)
Red/White (PNG: 27 KB)
Twitter Header Image (2284 x 761 px)
Blue/White (PNG: 42 KB)
Navy/White (PNG: 44 KB)
Green/White (PNG: 41 KB)
Navy/Blue (PNG: 82 KB)
Blue/Green (PNG: 98 KB)
Yellow/Black (PNG: 832 KB)
Red/White (PNG: 43 KB)
Facebook Frame
Use our "That’s Who We R" Facebook Profile Frame! Follow this Facebook link to update, or view the instructions.
Instagram Profile
(866 x 865 px)
Blue/White (PNG: 44 KB)
Navy/White (PNG: 44 KB)
Blue/White square
(PNG: 39 KB)
Navy/White square
(PNG: 31 KB)
Terms & Conditions
By accessing or downloading NAR Consumer Advertising Campaign assets, you acknowledge and agree to the Terms and Conditions of the Consumer Advertising Campaign (PDF: 50 KB) and NAR's Privacy Policy. If you do not agree to these terms, you may not use these assets.
NAR does not guarantee that the advertising campaign materials available through www.nar.realtor, as they exist or as modified by you, comply with your State’s or territory’s real estate laws and regulations. Before using these campaign materials, please confirm the materials are legally acceptable in your State or territory.