Pinterest for REALTORS®


Pinterest is a visual social media site where you can pin ideas, inspirations, information, videos and things you like on a “board” and then share them with your followers. Pinterest is simple to use. You can re-pin pictures already on Pinterest or find your own pictures elsewhere. Adding a Pin It button to your browser toolbar is quick and easy, so you can add pictures at a moment’s notice.


We've already done the research for you.

Before you search elsewhere, take advantage of the research we've already done for you. Formerly known as Field Guides, References tabs contain links to external articles, titles from the NAR Library eBooks collection, websites, statistics, and other material to provide a comprehensive overview of perspectives on each topic. EBSCO articles (E) are available only to NAR members and require a password.

Source: How to get started on Pinterest as a real estate agent, (YouTube/Easy Agent Pro, June 22, 2016

Pinterest ​Basics

All about Pinterest for business, (Pinterest, n.d.).

5 out of the box ideas to use Pinterest for business, (Grow DND, July 26, 2016).

How to use Pinterest to connect with a local audience, (Social Media Examiner, Apr. 25, 2016).

Using Pinterest for business: secrets from top bloggers, (Hootsuite, Mar. 3, 2016).

Pinterest for business: 4 tips that pay off, (Young Upstarts, Jan. 25, 2016).

8 Pinterest marketing tips to boost your visibility, (Business2Community, July 18, 2015).

5 new ways to take your Pinterest marketing to the next level, (Copyblogger, June 23, 2015).

How to attract customers through Pinterest, (Entrepreneur, Apr. 8, 2015).

Pinterest marketing: your complete guide to Pinterest success, (Social Media Examiner, Apr. 7, 2015).

How to move, copy & delete Pinterest pins in bulk [Quick Tip], (Where Marketers Go to Grow, Jan. 27, 2015).

Pinterest and Real Estate

Pinning for your brand, (REALTOR® Magazine, Aug. 2015).

Real estate pros, get your wallets ready to buy up keywords on Pinterest, (The Real Daily, July 26, 2016).

Pinterest for real estate business—what mistakes to avoid?, (PDF Devices, June 27, 2016).

Real estate marketing tips for Pinterest, (Flyp, June 14, 2016).

How to use Pinterest to share your real estate blog content, (iHouseweb, Mar. 9, 2016).

5 says to add Pinterest to your marketing, (Texas Association of REALTORS®, July 27, 2015).

How to become a followed real estate professional on Pinterest, (Realty Biz News, July 6, 2015).

Pinterest, it’s not just for recipes, (ActiveRain, Mar. 4, 2015).

Is Pinterest the best real estate marketing idea for 2015?, (Blue Bell Marketing, Feb. 15, 2015).

eBooks & Other Resources

Pinterest Marketing, (Kindle, OverDrive READ, Adobe EPUB, Adobe PDF)

Ultimate Guide to Pinterest for Business, (Kindle, Adobe PDF)

Build Your Brand with Pinterest, (Kindle, OverDrive READ,  Adobe EPUB)

Pinfluence, (Kindle, OverDrive Read, Adobe PDF eBook, Adobe EPUB eBook)

Pinterest Marketing for Dummies, (Kindle, OverDrive Read, Adobe PDF eBook, Adobe EPUB eBook)

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The inclusion of links on this page does not imply endorsement by the National Association of REALTORS®. NAR makes no representations about whether the content of any external sites which may be linked in this page complies with state or federal laws or regulations or with applicable NAR policies. These links are provided for your convenience only and you rely on them at your own risk.