Instagram is a fun photosharing app and website. Learn the basics and benefits of Instagram and the best ways to improve your real estate marketing.
We've already done the research for you. References (formerly Field Guides) offer links to articles, eBooks, websites, statistics, and more to provide a comprehensive overview of perspectives. EBSCO articles (E) are available only to NAR members and require a password.
What Is Instagram?
Instagram is a fun and quirky way to share your life with friends through a series of pictures. Snap a photo with your mobile phone, then choose a filter to transform the image into a memory to keep around forever. We're building Instagram to allow you to experience moments in your friends' lives through pictures as they happen. We imagine a world more connected through photos.
A REALTORS® Guide to on How to Use Instagram for Real Estate, (RE Blog, Apr. 5, 2017)
Get Started Advertising on Instagram, (REALTOR® Magazine, Sept. 2016)
Want More Instagram Followers? Here’s How to Do it, (Forbes, July 22, 2017)
Right Tools, Right Now, (National Association of REALTORS®, 2010)
Instagram Help Center—Creating an Account and User Name, (Instagram, n.d.)
Instagram and Real Estate
Instagram for Real Estate: The Ultimate Guide, (Honey Bar Media, 2017)
The Four Rules of Instagram for Real Estate Pros, (Real Estate Tech News, May 9, 2017)
12 Things Real Estate Agents Should Always Post on Instagram, (Paradym, Apr. 10, 2017)
How to Leverage Instagram Stories to Sell Your Real Estate Brand, (Realty Biz, Feb. 27, 2017)
7 Instagram Ideas for Real Estate Agents, (ActiveRain, Oct. 17, 2016)
A Snapshot of Instagram Marketing, (REALTOR® Magazine, Feb. 2016)
Right Tools, Right Now, (National Association of REALTORS®, 2011)
eBooks & Other Resources
The following eBooks and digital audiobooks are available to NAR members:
Instagram for Beginners, (Kindle Book, Audiobook, eBook)
Quickly Dominate Social Media Marketing, (Kindle, Audiobook, eBook)
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