Home Buyer & Seller Generational Trends 2019

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This infographic takes a look at the differences in buyers and sellers of different generations: reasons for buying and selling, the percentage of market share they represent, and type and location of home they buy.

Home Buyer and Seller Generational Trends Infographic 1300w 2922h


It’s a Generational Thing

Behaviors, motivations, and financial situations of recent homebuyers and sellers vary by generation.

2019 Generational Trends Highlights

This short video looks at the new 2019 Home Buyers and Sellers Generational Trends report and provides generational highlights.

Research Reports

Use the data in these reports to improve your business through knowledge of the latest trends and statistics.

Educate Yourself

Generation Buy Course

Take this course to learn more about the characteristics of the different generations of home buyers you work with, their expectations, and their communication preferences. The course offers generation-specific marketing tools, networking tips, scripts, and counseling strategies to help you improve your business.

Seniors Real Estate Specialist

This two-day training program offers real estate agents the unique opportunity to learn and build key skills in counseling adults age 50+ through selling their family home, buying rental property, moving to a senior community, among many other issues. This course fulfills the training requirement for the SRES designation.

2020 Census

The decennial census is important for all REALTORS® because completing the 2020 census means more resources for businesses and communities.


NAR continues to monitor and respond to concerns about COVID-19 (coronavirus) and its impact on the real estate industry and events.