Come Visit NAR en Español

nar.realtor/nar-en-espanol

Last October, the National Association of Realtors® (NAR) proudly launched NAR en Español, a fully Spanish sub-site within the association’s main website, nar.realtor. The new web page comes when Spanish-speaking membership continues to rise at a historic pace.

A Growing Collaboration

NAR’s efforts to support its Spanish-speaking membership date back to 2018 with the launch of the public Facebook group NAR en Español, which now includes over 2,000 members.

Since then, efforts have intensified to facilitate access to networking and educational resources for Spanish-speaking REALTORS® and NAR’s bilateral partners worldwide (see maps).

Looking forward, NAR recognizes the importance of supporting this significant and ever-growing segment of real estate professionals with a central repository of content and resources.

Related Activities

Education is another important initiative supported by NAR en Español. Last summer, over 300 real estate professionals from 15 countries participated in two virtual Accredited Buyer Representative (ABR®) and Seller Representative Specialist (SRS) courses, held in Spanish.

In December, another 50 participants from 11 countries took the Real Estate Negotiation Expert (RENE) certification course.

During the 2020 REALTORS® Conference & Expo, NAR hosted daily education sessions and networking activities in Spanish.

What's Included? 

Periodically, new resources are added to the platform. Currently, you’ll find:

  • International Referral Form
  • Over 70 translated reference books in NAR’s digital library
  • REALTOR® Safety Program tips and marketing materials
  • Consumer handouts:
    • Buyer and seller guides
    • Why work with a REALTOR®
    • Protect your credit
    • Protect your investment
  • Webinars on various agent topics, including:
    • Learn to delegate to earn more
    • Providing added value in times of crisis
    • Digital marketing and virtual tools

Spread the Word!

Don’t let language stand in your way. Take advantage of these valuable resources when working with the Spanish-speaking community of buyers, sellers, and other real estate professionals. Visit nar.realtor/nar-en-espanol.

Tell the World That's Who We R in Seven Languages

NAR’s free Photofy mobile app is home to an extensive collection of sharable digital assets, including the “That’s Who We R” campaign in seven languages:

  • English
  • French
  • Japanese
  • Portuguese (Brazil)
  • Portuguese (Portugal)
  • Romanian
  • Spanish

With just a few taps, it’s easy to personalize your content. In addition to the “That’s Who We R” campaign, you can also share digital assets designed exclusively for CIPS designees. Visit photofy.com/nar to download the app, view tutorials, and start using the templates.

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About Global Perspectives

Global Perspectives in Real Estate is a resource for global professionals, aimed at helping them globalize their local markets. Produced bi-monthly, this newsletter serves as a how-to guide and is full of useful and actionable tips. A free subscription is given to all Certified International Property Specialists (CIPS) designees.

Learn more about earning the CIPS designation