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Your website is arguably the most important and powerful marketing tool at your disposal, but if you're not comfortable building and maintaining one, it can be frustrating. This issue helps you tackle the challenge of building a high-performance website with global business-building impact.
In This Issue
When shopping for a new television, finding a new doctor, or even before trying a new restaurant, most of us turn to the Internet during the decision-making process.
Great websites don’t just “happen.” They can, however, be distilled into three major components: DESIGN, PROGRAMMING AND CONTENT. The best sites are equally strong in all three areas, offering visitors a genuinely enjoyable experience—access to useful information in an attractive and user-friendly format. How can you create a site that measures up to these standards? In most cases, you’ll have to hire the right people.
Anatomy of a Global Real Estate Website
A key component of any website’s design—and especially a site that aims to attract real estate clients from across the globe— is its ranking in search engines. What are the most essential things to know to help international clients find you?
Search engine optimization (SEO) naturally boosts your marketing results by pairing great content with good...
Asking “How much should my website cost?” is like asking, “How much will a new house cost?” It depends on the size, features and workmanship. Good websites are not cheap, but they’re one of the best investments you can make in your business.When budgeting for your new or re-vamped website, carefully consider how much business you want to attract and how important...
Take your real estate business to a higher level by registering for the 2014 REALTORS® Conference & Expo, November 7-10, in New Orleans, Louisiana, USA. Network with the “best of the best” in global business at the following events geared toward international professionals.
Features a full day of targeted sessions for international audiences, including an...