Economists' Outlook

Housing stats and analysis from NAR's research experts.

Heating your Home for the Holidays 2018

When deciding on a home to purchase, recent buyers took into consideration a variety of different environmental features. The feature that was most important to buyers was heating and cooling costs. Using data from the 2018 Profile of Home Buyers and Sellers, we can see which buyers find heating and cooling costs most important.

  • Eighty-four percent of recent buyers found heating and cooling costs to be at least somewhat important when deciding on a home to purchase.
  • Thirty-three percent of buyers found heating and cooling costs to be very important.
  • Buyers in the Northeast (37%) and the South (35%) were more likely than other regions to find heating and cooling costs to be very important.
  • Heating and cooling costs were more important to buyers who purchased newer homes.
  • Only twenty-six percent of buyers who purchased a home built between 2002 and 1988 found heating and cooling costs to be very important, compared to 47 percent of buyers whose home was built in 2018.
  • Eighty-six percent of all buyers purchased a detached single-family home, which was typically a median of 1,900 square feet.

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