2008 NAR survey of association technology use tracking programs, products, hurdles, and success stories.
From offering members Web sites to creating blogs, Realtor® associations of all sizes advanced their use of technology in 2007. According to the National Association of Realtor®’ second technology survey of associations, conducted in March 2008, associations spending more on technology and providing more online services then ever before, while battling spam and struggling to find new ways to make members embrace technology.
by Bridget McCrea
Keeping information and resources close to the vest can pay off for some business professionals, particularly when it comes to protecting territories, retaining clients, and gaining an edge in a competitive industry. And although real estate itself certainly ranks as a competitive field, seasoned association executives agree that in the long run, information sharing leads to more payoffs than drawbacks.
Like most of you, as I enter the fourth quarter of the year, I get nostalgic about all that has been accomplished. But I’m also contemplating what has yet to be achieved before the new leaders take the helm. During this hectic time of year, we work simultaneously to satisfy the goals of existing leadership while planning for our new leaders and their goals.
Associations weigh the pros and cons of electronic publications vs. print
E-newsletters today are so easy, fast, cheap, and effective that many associations are asking themselves why they still have paper publications. Although there are considerable benefits to electronically based newsletters, there are still some drawbacks to consider.
Associations find creative ways to ease the financial burden some staff and elected leaders incur to drive to work and board meetings.
Lying in bed one night, Jeanette Newton, CEO of the Dulles Area Association of REALTORS®, had a brilliant idea for helping employees with the high cost of gas: a four-day workweek!
By Melynn Sight
You spend members’ dues dollars wisely: ample programs and services, reasonable staff salaryand benefits, prudent investments, and well-researched purchases. Yet, when it comes to sharing financial statements and budgets with the membership, AEs have differing views.
At one end of the spectrum are AEs who don’t hesitate when asked about sharing financials, as some have told RAE: